UI design

Digital design

Embora Group

This project came about during my work at Slidebuilder B.V.

For Embora Group b.v. I have developed a slide deck. My role as visual designer within Slidebuilder involves developing user-friendly templates for various customers. Besides developing the slides, I run the entire project: from client consultation and discussing schedules to elaboration.

Assignment

Embora wanted a selection of slides to be developed that would align with their brand identity.
During the meeting, we mainly discussed their specific wishes and needs. Embora gave me, as the designer, the creative freedom to come up with my own proposal and develop the slides.

My approach

My goal was to ensure that the recognition of Embora was prominently featured. After several discussions with the client, inspiration from the website, and the provided content, I developed a plan of action. Embora has a playful and cheerful brand identity, and I wanted to highlight this in the design. To ensure that not every slide became too playful, I selected a few slides where this playfulness would stand out. This creates a balanced alternation and a sense of freshness.